AB Glasriket is the Kingdom of Crystal’s official sales and marketing company. Our mission is to market and sell the entire Kingdom of Crystal destination. Sixty percent of the company is owned by the glassworks and 40 percent by four municipalities: Emmaboda, Lessebo, Nybro and Uppvidinge.
AB Glasriket provides information about the Kingdom of Crystal destination through both the Kingdom of Crystal Magazine, a tourism brochure published once a year, and the Web.
AB Glasriket works within both the individual and group travel sectors. We provide booking and sales services directly via the Web and tailor-made solutions for large as well as small groups. We are most active in the Swedish, Danish and German markets.
AB Glasriket also is responsible for coordinating a series of development projects associated with the tourism industry in the Kingdom of Crystal.